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City of Sioux Falls Health Department

Protect Your Parts

The Idea

PROTECT YOUR PARTS

The City of Sioux Falls Health Department sought to curb the rise of cases of sexually transmitted diseases among the population. We pitched a campaign that would not only be memorable for the target audience, but also bring a sense of humor and relatability in its branding that would be impossible to ignore.

PROTECT YOUR PARTS

Brand Identity

Brand
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Print

Print

Collateral

PYP Condoms
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Outdoor

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Out of Home

Booth
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